A total of 15,000 packages were delivered at employees’ and partners’ homes around the globe, while Amazon e-vouchers of an equivalent value were sent to employees who reside in cities where at-home delivery was not possible.

As the world faces unprecedented challenges with the spread of the COVID-19 pandemic, companies are called to make swift and decisive changes to their operational models. Tradenamic has been quick to take such actions and has successfully managed to not only ensure business continuity but to also maintain the same high level of service for its clients and partners.

Having experienced unprecedented growth in 2019, Tradenamic has invested heavily in refining its internal procedures and processes to better coordinate the efforts of its global teams and to accommodate the needs of more than 1.2 million registered clients.

Establishing a model of operational excellence has helped Tradenamic respond swiftly and decisively to the COVID-19 crisis. The measures taken reflect our consideration for the health and safety of our employees but also our commitment towards delivering the best possible trading experience to our clients.

Tradenamic COVID-19 Response:

– Instructed our global teams to work from home as of Friday, March 13

– Organised and provided all necessary for successful telecommuting

– Have been performing all company, team and third-party meetings online

– Suspended employee travel, company events and educational seminars

– Raised awareness on COVID-19 and the importance of social distancing

– Sanitized all Tradenamic offices and company equipment

– Reinforced online security controls

– Tradenamic Research team has been providing 24/5 market coverage and COVID-19 updates via live webinars and daily briefs to keep traders up to speed with current trends

Preparedness plans and measures aside, at the core of Tradenamic , lie the individual efforts of its employees and their willingness to rise above the challenging circumstances to continue providing the best possible service to our partners and clients.

Urging all clients to stay at home and follow their local health guidelines and restrictions, we would like to underline that the COVID-19 crisis has become a collective responsibility. Tradenamic commits to continue following the situation closely, help raise awareness, support its employees and local communities and take every necessary step to help stop the spread.

Clean Energy: Ongoing Clean Energy project at Madrid, Spain $89 million USD

Solar Plant: Solar Plant farm at Cape Town, South Africa $43 million USD

Gas Pipeline : Transcontinental Gas Pipeline laying, Kiev, Ukraine $105 million USD

Hydro Pump Storage Power Plant in Tunisia $105 million USD

Mexico 4 facilities-Purchase of Mexican grown tomatoes, rice, vegetables, fruits, sugar, corn, beans, flour: $500K to $8 million USD

USA 4 facilities-Importation of US grown corn, rice, beans, almonds, pistachios, sorghum: $2 million to $27 million USD

Vietnam 2 facilities-Importation of rice from Vietnamese and Hindi brokers: $750K to $6 million USD.

Gasoline 3 facilities-Direct purchase of gasoline from Pemex to service gas stations: $5 million to $6 million USD

Diesel 1 facility-Purchase of diesel tank refueling from a Mexican Diesel broker: $400K USD

Marine diesel 1 facility-Purchase of Mexican marine diesel for a vessel fleet: $10 million USD

Polyethylene 6 facilities-Purchase of polyethylene from a Mexican dealer of Pemex by-product: $200K to $6 million USD

Sales, Retention and Support
The most successful forex / CFD brokers are those that employ   client-centric support teams covering clients’ lifecycle, with sales and retention staff. As Tradenamic Head of Conversion Angelos Christofi notes “It’s critical to strategically run the conversion services function, with overall responsibility for quality and revenue. From the moment a new lead comes in, you need to have a strategy to smoothly onboard it, providing 5 stars support and the best customer experience. Having this in mind, we built our teams accordingly, based on the channels driving the traffic and with appropriate funnels based on each client lifecycle, to drive incremental business and improved ROI.”

Experience Matters

The forex industry is highly competitive, making the initial inbound call by a prospect possibly the only chance the broker has at winning the client. Due to the specialized nature of the forex industry, experienced support staff is a key ingredient to a successful support center. The retail forex industry has a steep learning curve and similar to any niche business sector, the forex industry has its own vernacular. Hiring experienced professionals that have a thorough understanding of CFD trading, forex trading platforms and how key market events can affect price direction is therefore crucial to a support center’s overall success, as they indeed add value for the customers. Especially for new traders, who require greater guidance, an experienced account manager is super important.

Training, Training, Training
In such a highly competitive arena such as the forex industry, complacency is not an option! A broker needs to not only hire the right talents for the job but also spend time, money and resources to introduce them to the company’s internal processes and procedures, update them on all running campaigns and promotions, ensure that they understand the dos and don’ts with regards to regulation, as well as educate them on the company’s conversion and retention objectives, best practices and strategies for building client rapport. What is more, a successful broker needs to build a culture of continuous learning and ensure that its sales agents, account managers, support staff, retention officers and anyone maintaining direct contact with clients and therefore contributing to acquisition and retention, have the right guidance, support and specialised training so that they constantly improve their performance.

Multilingual Equals Multicultural

The global appeal of the forex industry has created the need for multilingual and multicultural support centers that can truly cater to a varied and culturally diverse client-base. Forex brokers therefore need to ensure that their acquisition, support and retention teams not only cover a multitude of languages on a 24 hour basis but also that their agents come from varied background and have the right cultural sensitivity to truly understand the client’s perspective and accommodate his or her needs.

Tracking and Rewarding Performance
Applying accurate support center metrics that measure the performance of a broker’s agents is also a key component to optimising conversions. Proper tracking allows for efficient monitoring of conversions, upselling, support and retention efforts, while it also enables a broker to properly reward and encourage agents to meet business goals. What is more, incentives help keep support center teams motivated can create an environment of healthy competition that increases productivity.
How Tradenamic’ Optimised Support centers Reflect On Partner Revenue:

Tradenamic multilingual support centers cover more than 20 languages and operate on a 24 hour basis to ensure that our partners’ referrals receive timely and efficient support. Maintaining a strong organisational structure, we further ensure that our global support centers from Berlin to Kuala Lumpur have the knowledge and expertise necessary to best cater for the needs of our ever growing client base. Having a deep understanding of our CFD products also enables our agents to give traders thorough information and ensure that clients have a clear understanding of the benefits and risks involved in trading forex and CFDs. Our support centers can provide added services that educate the client such as one-on-one sessions, platform walkthroughs, strategy assessment and assist with any issue at hand.

As Angelos notes, “At the end of the day everything from our company’s revenue to its market reputation, boils down to customer satisfaction and long term loyalty. We therefore optimise our support centers by mentoring, monitoring, training and motivating our teams, in order to ensure that our partner’s referrals get the best possible trading experience. At Tradenamic we make sure our support centers are 100% aligned to our partners goals, we give their referrals the best possible service which translates to longer lifetime value, higher trading volumes and greater returns.”

– How has affiliate marketing changed over the years in your experience Raphaël?
Over the years affiliate marketing has proven itself a viable customer acquisition channel, however the affiliate marketing industry had quite humble beginnings. In fact, the concept of affiliate marketing existed long before the internet was around. If you think about it, any referral program in which the referrer receives a commission for driving new business, is an example of affiliate or performance-based marketing. The internet simply revolutionised the industry. In its early digital era, affiliate marketing was mostly associated with retail corporations. Amazon was one of the first companies to launch its partner program in 1996 and by 1998 the first two affiliate networks emerged. So we are talking about an immense industry built in a very short time span. In fact, by 2012, in the UK, affiliate marketing represented 6% of the country’s online economy according to the national Internet Advertising Bureau. During the early years of affiliation, there were a lot of issues; many brands with affiliate programs couldn’t determine if their affiliate traffic was incrementally lifting sales for example and affiliate remunerations were not very competitive or transparent. Today, the picture has changed dramatically and affiliate programs now offer more value than ever before, especially when it comes to the forex trading industry.

– How would you describe the current situation in the forex / CFD affiliate marketing industry?
The forex affiliation has evolved into a highly dynamic industry with immense potential. Forex affiliate marketing is now considered a vital part of the marketing strategy of forex brokers. In the last few years, the forex affiliate industry has become highly competitive, with brokers offering great rewards, high remuneration, advanced tools and dedicated support to their partners. Brokers today invest heavily in affiliation; in fact the broker-partner relationship has changed drastically in the last decade as both parties have become more demanding of their partnership. Partners demand constant communication, better marketing and tracking tools and more competitive remuneration, while brokers expect high quality traffic and quality branding that presents their brokerage in a fair light.

– Which is the biggest forex affiliate marketing trend in 2018?
For me personally, 2018 was the most innovative and exciting year for forex affiliate marketing. To be honest, in all the years I’ve worked in affiliate marketing, there’s never a boring day, there’s always some new angle to explore, an exciting campaign, a bright idea or new approach, and of course, fresh, out of the box trends to be explored in the broader affiliation market. When it comes to 2018, we’ve seen some major shifts in the broader affiliation industry, brought upon primarily by millennials’ need to explore new concepts, traffic sources and channels. With the rise of self-publishing tools and social media marketing, the global population of affiliates has grown substantially. We’ve seen niche influencers entering the arena, along with crypto-trading educators and forex vloggers. These new types of forex affiliate marketers often have very targeted audiences, which helps drive warm leads to their brokers.

– What are some of the challenges that forex affiliates are facing today?
From a partner’s perspective, forex affiliate marketing comes with its own set of challenges. With the rise of social media, audiences have become savvier and more skeptical of traditional affiliate marketing methods. Trading audiences in particular now demand quality content with a strong, original voice. They want honest opinions and reviews of the brokers’ services and products. Above all else, audiences demand authentic interactions and authentic messaging. Moving into 2019, the affiliation industry will become even more competitive with brokers and affiliates having to work even harder to meet the demands of their audience and clients. As audiences get more tech savvy and demanding, affiliate marketers will have to find new innovative ways to promote their endorsed brokers.

– How does Tradenamic help its forex affiliate marketers?
At Tradenamic we make sure all our partners receive first rate support. Our Marketing and Affiliates teams align their efforts 100% with our partners and work closely together to achieve their common goals. We further maintain constant communication with our partners, offering regular updates on our latest marketing campaigns, branding efforts, best practices, regulatory changes and overall business strategy. What is more, we have established automated marketing funnels, based on each client’s current lifecycle stage, which has allowed us to optimise our partners’ conversion rates. In 2018, Tradenamic doubled its partner program budget and on boarded a great number of industry affiliates experts to offer high-level support. The launch of our brand new partners’ portal and blog also adds to our efforts to support our partners’ community.

– What does the future of forex affiliation look like?
I think it is now clear that forex Affiliate marketing has a very promising future, it has withstood the test of time and has managed to become an integral part of the overall marketing strategy of brokers on a global scale. The future for forex affiliate marketing is clearly very promising. Looking ahead to 2019, Tradenamic also plans to continue to invest in its partner programs and affiliate marketing with increased budget, bigger teams, more events and refined campaigns.

Always striving to optimise user experience, Tradenamic has recently launched daily credit card withdrawals for all clients and Partners on Revenue Share and Hybrid plans. Tradenamic’ latest innovation enables clients and Partners alike to experience utmost flexibility when it comes to accessing their funds, as they can now withdraw and receive their funds within the same day.

WE MAKE SURE YOUR CLIENTS ENJOY ABSOLUTE FLEXIBILITY

At Tradenamic we understand that deposits, transfers and withdrawals need to be quick, intuitive and secure, giving the client the flexibility to complete their transactions via a number of local and international payment methods; which is why we continue to expand our payments arsenal  by working with a number of reputable electronic payment systems and providers. We further employ a team of experienced payment professionals, in addition to having 24/5 back office and support teams to help clients with any issue at hand.

Our latest daily payouts initiative has helped us ensure an even greater level of client satisfaction which in turn leads to longer client lifetime value, increased loyalty and better conversion rates for our Partners. Tradenamic clients also enjoy automatic deposits with absolutely no extra cost, which enables them to start trading almost immediately after signing up for an account as well as withdraw funds within a few hours.

WE HELP OUR PARTNERS GROW & EXPAND

In essence, Tradenamic works on creating exactly the conditions our Affiliate and IB Partners need to attract traders and turn their network into a lucrative business. We make sure that our Partners’ referrals get the best possible level of support and some of the most competitive trading conditions. What is more, we offer our  Partners some of the most lucrative customised payout plans and we support their efforts to expand their network by fully funding their forex projects and backing their marketing efforts. Partner payouts on Revenue Share and Hybrid plans are also now fully automated, enabling Partners to withdraw their commissions on a daily basis and have the funds appear in their personal account within less than 24 hours.

INTERESTED IN LEARNING MORE ABOUT PARTNERING WITH Tradenamic?

Explore the opportunities of partnering with a leading broker by visiting our forex Partners’ Portal.

– Tell us a little bit about yourself… How did you first become interested in the industry?

I started to be interested in forex in 2005 because I was looking for an independent job to do at home. After some difficult early years, I am now an independent trader and operate daily on currencies, indices and commodities. Since 2013 I have been interested in automated trading and some of my strategies are now fully automated and applicable through EAs. Naturally, I realised that there was true potential in online trading so I started sharing my experience with others. Being in the industry for quite some time, I heard about IBs and decided to gather the necessary requirements and start working as an introducing broker.

– Why did you choose to partner with Tradenamic?

Initially, I explored a number of options and worked with several brokers as I wanted to find a broker that could offer the best possible trading conditions to my clients and keep me satisfied. Yes, that’s right, my clients come first. I wasn’t looking for crazy commission plans, because as I realised over the years, most of the brokers that promise unrealistic payouts fall short on their promises. I was looking for a stable income with the potential to grow, but most importantly I wanted a broker who would keep my clients trading in the long run. Tradenamic combines all the qualities of a solid reputable broker: high-profile clientele, sound market reputation, fair trading conditions, transparent regulation and bespoke support.

-Do you know your clients or do you work online?

In our days, online marketing can move mountains and has a potential for a great reach. Talking for myself though, I prefer more traditional approach. All of my clients appreciate the personal support I can provide them and love to follow my market analysis. This also means of course that a great percentage of my clients are knowledgeable, high profile traders who understand the benefits of trading and are looking to invest with a transparent and regulated broker that offers fair trading conditions. I go out of my way to make sure that I am there for my clients. I try to get their account up and running as soon as possible, I update them on market news and how to properly apply all of the available tools provided by Tradenamic to capitalise on major trends.

– What was your course as a partner when working with Tradenamic?

Since I became an IB for Tradenamic the payouts have doubled. It is common knowledge in the forex industry that a trader has an “expiry date” of sorts, there is a lifespan for each client and the goal is to stretch out that lifespan as much as possible by keeping traders engaged. Tradenamic knows how to keep its clients’ interest, they run sophisticated marketing campaigns, introduce new products and tradable assets and even develop their own native apps and platforms in house. Also, the fact that they are always expanding and investing in branding gives me broader reach to new audiences. Plus, my clients are already familiar with Tradenamic as it has an international presence and appeal as a brand. What is moe, their partners platform is clean and intuitive, allowing me to have a clear understanding of my earnings and payments are always on time. I also find the exchange rate from dollar to euro that takes place at the time of payment very professional using precisely the current quotation.

– In your experience, what does it take for someone to become an affiliate or IB?

The Forex/CFD market is a multi-trillion dollar industry, which means that there’s definitely potential to make some profit as an IB or affiliate. The most important requirement is having a presence whether online or offline but it is also crucial to know your audience. Are they familiar with online trading? The biggest mistake partners make is to introduce an unsuspected audience to a market they know nothing about. You need to think strategically. In order to sell a product it is important that you know everything there is to know about it. Take the time to properly introduce your audience to your product – that is online trading.

WHAT WOULD YOU SAY TO THOSE INTERESTED IN BECOMING A Tradenamic PARTNER?

You have come to the right place! Tradenamic has all the tools to help you succeed whether you are an experienced or amateur broker. They have the education, the brand identity, the right audience and it doesn’t hurt that they pay good commissions on time either. Their affiliate team in Berlin will be on hand to give you individual support and help you with your marketing efforts. My tip to any affiliate or IB looking to partner with Tradenamic is: use the tools that are so readily available to you. They have massive amounts of helpful educational materials and marketing tools. If you set the right foundation, build a solid online or offline presence, use your broker’s tools to educate your audience and keep them engaged – then you can enjoy a steady stream of passive income for the long run!

HERE’S HOW IT WORKS

Join our December 2019 Grand Affiliate Competition for a chance to earn cash prizes amounting to $85,000. The rules are simple, all you need to do is secure at least 50 new FTDs during the month of December and claim one of the top 3 places on our Leaderboard by generating the highest average closed trading volume from Dec 1st – Jan 15th. Keep in mind that your average closed trading volume needs to be at minimum $200,000 to qualify for a prize. If you have less than that, don’t worry, you can still win other prizes.

$20,000 PRIZE POOL

The winners will be the top 3 affiliates that have generated the highest average closed trading volume from Dec 1st – Jan 15th. The total prize pool is $85,000. The first prize is $50k, the 2nd is $25k and the 3rd is $10k. All prizes will be credited directly to partner accounts and will be fully withdrawable.

READY? SET… GO!

Our forex affiliate program contest has just started and you may already be eligible to join, so don’t miss out on this one-of-a-kind opportunity. Contact your Tradenamic support today to learn more about our December competition or start referring your traffic to Tradenamic today and see your Affiliate ID appear automatically on our Affiliate Competition Leaderboard once you have completed the 50 qualified FTDs and average closed trading volume entry requirements.

With our latest venture to South East Asia, we have recently introduced a number of new payment methods to help accommodate the needs of our new audience. These include online banking via Safecharge and other payment methods such as Paytrust, RPN Pay, Zotapay, Fasapay and Payment Asia for clients coming from China, Thailand, Indonesia, Vietnam and the Philippines.

In a continuously evolving forex and CFD trading arena, Tradenamic seeks to maintain its competitive advantage by offering its clients variety, transparency and security when it comes to payment methods. Deposits, transfers and withdrawals with Tradenamic are quick, intuitive, secure and free, giving the client the flexibility to complete their transaction via a number of local and international payment methods. Tradenamic charges 0 fees on deposits and they are absolutely no withdrawal fees for transactions exceeding 100 EUR.

Working with a number of reputable electronic payment systems has enabled us to substantially increase our inflow of clients who enjoy the possibilities offered by electronic funds. While offering a broad range of deposit methods helps us optimise our conversion rates by ensuring that clients have a smooth experience and are able to quickly and easily fund their accounts; giving clients a fast and pain-free experience when it comes to withdrawals also helps us cement our market reputation and expand client loyalty and lifetime value. Clients with a positive experience are more likely to keep trading in the long run and refer Tradenamic to their acquaintances. For Tradenamic Partners, this translates to longer referral lifetime value, a more solid business network and of course more lucrative returns.

Looking to the future, Tradenamic commits to continuously invest in new technologies and partnerships with top tier payment gateway providers which will in turn help solidify our presence in new and emerging markets.

WHAT TYPE OF PROJECTS DO WE FUND?

Tradenamic’ forex project funding program was created to assist new and existing forex Affiliates and Introducing Brokers optimise their performance by funding or sponsoring any promising forex project ideas including trading seminars, workshops, online webinars and any other forex-related project with potential. Tradenamic’ forex project funding initiative gives all partners, no matter their financial status equal opportunities to organise innovative forex projects. This means that we are also ready to support young entrepreneurs and small start-up affiliate businesses that may lack the capital but have the creative drive to host fresh and engaging forex events that will help promote Tradenamic’ award-winning trading conditions and platforms to new audiences.

WE GIVE OUR PARTNERS MORE

Tradenamic forex project funding program goes beyond providing financial support to our partners; our partner and marketing teams are ready to support our IBs and Affiliates with planning, promoting and organising their event. Our aim is to go above the traditional broker offering and provide our partners with added benefits that help them take their business to the next level, such as personal support, dedicated call centres, competitive and transparent remuneration options and timely and secure pay-outs.

HAVE A GREAT FX PROJECT IDEA? 

We can fund your next forex project! Share with us your idea, from a forex seminar to a trading gathering or online webinar, we are ready to sponsor any promising project. Just pitch your idea to our Partners’ team by filling in the Forex Project funding application form.